The Utter Joy Of Cheap

Have you always believed that you deserve the best? That the best is the only thing that you should be offered? That you define yourself by the goods and services that you command? Perhaps you are right…after all, you deserve to be compensated for the constant danger in which you live.

Danger?

Yes, danger. The danger that you will perceive some flaw in your goods and services – or that you will see someone else getting more and better than you. If you must always be first, you fear second.

Well, I have passed through that myself. Perhaps I didn’t articulate the words exactly, but I had them inside me somewhere. And they stopped me from appreciating what I had and what I experienced for a long time. No more.

I’ve discovered the joy of cheap. Realistically looking at my life to come, I see it is going to be shorter than the bit already passed – though I would not welcome too short an interval. I’m now at a point where I may indeed get a lifetime of use out of something and it need not be made of cast iron and hickory wood to do it. Plastic might very well be fine. And I need not spend over the odds either – economy models of things fulfil the same functions.

Best of all, when some new product is touted or some hitherto un-needed need is trumpeted, I can frequently say ” Shoot, I got one of them already. “. I may indeed, and it might even be better than the new designer model with the red stripe on one panel and the fake carbon fibre covering.

I must be the advertiser’s nightmare.

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