” Contents May Have Settled “

How often do you see this on the outside of a packet of food; ” Contents may have settled in shipment. “. Whenever I encounter it I am beset by a number of questions:

a. Was the box or packet ever full at the start of the process? Or did you throw the cornflakes in from across the room in the hopes that they would form a magical geodesic structure and support the inside of the box?

b. Was the box designed for the contents or was it designed just to be as big – as well as brightly coloured  – as possible…to attract the eye of the unsophisticated shopper? We’ve all seen the laundry detergent packets.

c. Is ” content settling ” the same as crumbling to powder at the bottom of the box? Did we buy the breakfast equivalent of a spoonful of sugar spun into cotton candy – only to have it resolve itself back to the spoonful as soon as heat or moisture hit it? Do we, in fact, have any right to corn flakes or just to corn powder? Is powder considered to be just tiny little flakes?

d. Why does raw liver never settle in the packet? Why is it always bulging out there?

e. What do you expect us to do with the packet that has settled? Are we to turn it upside down, shake it, and magically it will become filled again? Tried that once with dynamite that had sweated out of the sticks and you can swim in the crater after rain fills it.

f. How far do you have to ship stuff anyway? Can we not make food closer to home so that it doesn’t have to travel three seas and five roads to get to us? Is it time to go back to eating what is local? ( The answer to that is yes, and for a number of reasons…)

g. Why doesn’t liquor settle in bottles – so you could skim off the water on the top and pour out the good stuff from the bottom.




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